An important event to showcase a new product before the consumers, dealers and associates demand zero defect planning and execution for the product launch.
A product launch goes beyond being just a regular event. It works around a great deal of pre-event strategic planning, D-day execution and post event roundup to ensure a successful launch.
Success of a product launch measures up around the excitement it is able to build before the event, and the amount of brand penetration it is able to attain post launch. At Refuge, we not only work-up to build the excitement around the launch, but also implement the intricate details that helps retain the post event curiosity. Thus, beinga the perfect launch pad for smaller start-ups as well as MNCs.